New Wine Book Raises Funds For Schools in Sierra Leone

Posted on Sep 29, 2016

Exciting news! My book “YOUR WINE QUESTIONS ANSWERED: The 25 things wine drinkers most want to know” has been published by Citizen Press.

And even more exciting- 100% of the revenue I receive will be donated to Millione to fund primary schools in Sierra Leone. Working in partnership with ActionAid we have funded 5 schools educating 1500 kids. Those funds came largely from sales of the Millione wine brand. Book sales will go towards building the 6th school.

 

Jerry talking at book launch

Jerry talking at book launch

 

WHY I WROTE THE BOOK

I started my first wine business 30 years ago. Since then I have had hundreds of conversations with wine drinkers. When someone asks what I do for a living and I reply that I work in the wine business, they often say “oh I love wine….but of course I don’t know anything about it”. Later, as confidence grows, they sometimes ask a question, almost invariably starting with “I don’t want to sound stupid but….” followed by a very sensible question. Questions like:

• WHAT IS CABERNET SAUVIGNON?
• WHY DO THEY SAY SOME WINES HAVE ‘A HINT OF GOOSEBERRIES’?
• WHAT IS THE DIFFERENCE BETWEEN CHAMPAGNE AND CAVA?
• HOW LONG WILL WINE KEEP IN AN OPEN BOTTLE?
• WHY DOES WINE COST SO MUCH?
• ARE HEAVILY DISCOUNTED WINES WORTH THE FULL PRICE?
• WHAT IS THE BEST WINE?
• IS IT TRUE THAT ORGANIC WINE DOESN’T GIVE YOU A HEADACHE?
• WHAT IS THE BEST WAY TO CHOOSE WINE IN A RESTAURANT?

These are practical “usage” questions that drinkers are often too embarrassed to ask. So I wrote the book for them. These are the 99% of people who enjoy wine and want to feel confident about the decisions they make but don’t want to be bamboozled with wine language. Although I have been in the business for decades I am still one of them. And as virtually everyone is, I suspect you are too.

WHAT DOES THE BOOK CONTAIN?

There are 25 short chapters of 2-8 pages each, accompanied by some great colour illustrations. The title of each chapter is one of the questions, and the content is a conversational discussion around it. The chapter ends with “In One Gulp”, a take away summary of the answer that can be read in less time than it takes to swallow a mouthful.

WIN – WIN

Every time someone buys and reads YOUR WINE QUESTIONS ANSWERED they will learn something of relevance to them. And because all my revenue is being given to Millione they will also be increasing the chances of kids in Sierra Leone being able to learn at school.

During the launch at Daunt Books in London we sold out 100 copies in an hour! (Plenty more available now.) Many people bought multiple copies to give as gifts. The search for that perfect Christmas or birthday gift is over!

You can buy the book at Amazon £8.99 in print and £5.99 in Kindle eBook (UK and USA) or in print at Waterstone’s on line and Daunt Books in London.

See www.yourwinequestions.com for more information

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